In this post, we want to share with you the steps Maminat is taking. Up to now, we had only sold in Spain, and now we are advancing a bit further; we are internationalizing and reaching Chile, a land we love for many reasons and where we hope to be well received.
We have noticed that there are more and more Chileans on our website, and many of them were asking when they could purchase our natural cosmetics products. We are finishing up getting advice, processing everything necessary, and carrying out the first commercial actions. You know that everything always requires a lot of work.
We have been fortunate, and for that reason, we are very grateful to the Valencia Chamber of Commerce because thanks to them we have been able to access the Xpande Digital program, which allows small and medium-sized companies to internationalize digitally. The program's objective is to help companies reach a specific target market, and they do so in two phases. The first is advisory, and the second consists of financial aid to develop the Digital Marketing Action Plan. The funding they offer is always co-financed; that is, 50% is contributed by Maminat, and the other 50% comes from the European Regional Development Fund. At most, we will receive up to 2,000 euros, a very important aid considering that our project has just started and that launching any type of project is costly, especially in terms of the economic aspect.
Maminat, owned by Soluciones Maminat Naturales S.L, has been a beneficiary of the European Regional Development Fund, whose objective is to improve the competitiveness of SMEs, and thanks to which it has launched an International Digital Marketing Plan with the aim of improving its online positioning in foreign markets during 2017. For this, it has had the support of the XPANDE DIGITAL Program of the Valencia Chamber of Commerce."
